Unlocking opportunities in an emerging market economy
In emerging economies such as Vietnam, the route to market can be challenging and complex. Language and culture barriers as well as limited quality data and fragile distribution systems are among many issues that underline the importance of a locolized go-to-market strategy in order to deliver in these challenging-but highly promising-marketplaces.
Utilizing an in-house expert team of market developers and a network of local partners, we mainly serve EMEA SMEs that are in need of local expertise or the Vietnames companies wanting to expand their reach into Europe and the Middle East within our local industry segments[a1]. By working with us, and through a strategic partnership structure, our partners get an immediate presence in our region while we act as their extended local team during the initial market entry, penetration and development.